(Also on Amazon Kindle UK/DE. Paperback available from Amazon US, or Shalini Boland)
Went out for a birthday lunch today to meet the effortlessly fabulous Shalini Boland, rising Young Adult fiction star and author of Hidden, and the forthcoming futuristic/dystopian novel Outside. We did a book exchange – I got a paperback copy of Hidden (paranormal/vampire romance), and I gave her a hardcover of Living Hell, and threw in a paperback proof of Death & The City: Book Two to follow up the first one she already has at home. I told her about my own ‘challenge’ I’d set myself, to write a romantic novel à la Harlequin/Mills&Boon, and she shared some of the promoting tips she’s learned around indie publishing.
One of the things she’d heard about is running temporary freebie promos on eBooks. I thought this sounded like a fun idea. She also submits queries to book blogs for reviews/interviews and promotion, and is doing well out of it. In comparison to me, who hasn’t put together a press kit at all, and sells on average one Terrible Zombie Of Oz per week, she’s proof that marketing yourself a bit in the right places can definitely work.
I’d already dropped my Amazon Kindle prices, having bought an Android-based eTouch Toys’R’Us tablet (it’s fantastic, and has the added bonus of a rounded shiny silver rear cover that looks as though you’re perusing the inside of a tiny Smeg refrigerator – and almost as heavy). I realised that for my £49.99 investment in this electronic toy, and downloading the free Kindle app, what I mostly wanted was to benefit from amazingly cheap books.
So I’d swallowed my pride and put my own prices down, from a few bucks to amazingly cheap as well.
When I got home I checked out Smashwords, and had no new activity in the last month – but noticed they were running a July sale list, with vouchers which you could apply to your books to make them either discounted or free. So I signed both of my Smashwords epub/html/LRF/RTF format books up to it (Apple/Sony/Nook etc versions), and almost instantly sold two, and then two more. It was definitely worth doing – as it’ll be a while before I see any royalties anyway, gaining a readership in the meantime is definitely up there in my list of preferences.
I’d already decided to give myself a year, from publishing the first two in the Tales of the Deathrunners series (Death & The City: Books One and Two – combined in the hardcover edition, and in the Heavy Duty Edition eBook, which also includes an original feature screenplay), as well as Living Hell and The Terrible Zombie Of Oz. One year will be enough to gauge reader interest in whichever sequence of books is likely to be strongest – at the moment it looks like the title containing the most Z’s is winning – and I have sequels already in progress. In the meantime I’ll work on giving this Romance Fiction challenge a shot, and try and keep the zombies at bay – until appropriate for them to be unleashed 🙂